Contact wants “to drive the shift to decarbonisation, helping companies move off the likes of coal onto renewable, low carbon electricity.
Contact asked Anthem’s help to articulate what decarb means for Kiwis who want a sensible, renewable future at a reasonable price, right now and in the future. So, Anthem dreamed up a creative video series: ‘Our low-carb future: a video series brought to you by Contact Energy’.
Hosted by well-known Kiwi media personality and former Campbell Live reporter, Ali Ikram, the four-part, 90-second video series takes viewers on a tour of New Zealand visiting places where Contact is leading the way for low-carbon business, electricity and living. Ali interviews the Contact experts – and regular Kiwis – who are decarb champions.
The high-quality production delivered by Anthem’s good friends, Wrestler, is short, funny and yet contains complex technical information. And it’s working, the four videos released to date – about renewable generation, solar and battery power and electric vehicles – have been viewed nearly 36,000 times (organically) and have been successfully received on LinkedIn across Contact Executives’ profiles.